10 Healthy Tier 2 Backlink Habits

· 4 min read
10 Healthy Tier 2 Backlink Habits

Backlink Tier - The Hierarchy of Backlinks That Scale Your SEO Campaign

Backlink tier refers to the hierarchy of links you design to expand your SEO campaign. Each level adds an additional layer of protection against Google harassing you with penalties.

Tiered link building requires an enormous amount of time and effort to get things right. It's because Google requires weeks to find new backlinks, and then evaluate their quality on an individual basis.

First-Tier Links

The first tier of links that lead to your piece of content should be of high-quality dofollow backlinks from reputable websites. These links are known as Tier 1 backlinks, and they are the foundation of your link-building strategy. They give your site enough domain authority for it to rank highly on results pages of search engines. For instance, if your blog article is published on HubSpot and it has the tier one hyperlink to SearchEngineLand's collection of Link Building Statistics, then SearchEngineLand's website rankings will get a boost from the link equity that is passed on from HubSpot.

The second tier is more diverse and may include low-quality backlinks like spammy forums or low-value bookmark sites and directories. But the primary goal for the second tier 2 is to create quality content that can be linked to your first tier of links. This is because quality content can enhance the content it is placed in, and not make it stand out as an addition for SEO purposes.

In  pbn tiers seo  to create an effective tiered campaign, you'll need to invest in top-quality tools and content such as RankerX or GSA. However the time and effort that is spent manually executing a tiered link building campaign can be worth it in terms of the ranking benefits that come from a properly-structured backlink pyramid.

Second-Tier Links

Tiered link building is designed for users to navigate through other pages before navigating to your site. It's crucial to choose relevant second-tier backlinks sources that are relevant to both your business and your website to accomplish this. Blog posts from guest bloggers are more effective for this purpose than account profiles since they offer content that is valuable and people will want to read.


In general, avoid using links of tier 2 on forums or on other low-quality websites. Instead, use high-quality pages like industry articles or guest posts. These links will appear more natural and will have a more influence on your search engine's ranking. They're also more likely to be recognized as having acquired link equity from Google which could increase the value of their rank in SERPs.

If you are looking to improve your SEO rankings Be aware that obtaining these high-quality hyperlinks manually isn't easy. It can take months to send guest posts to top-quality publishers and even longer for them to be published. It can also take weeks to see the results when it's time to generate new traffic and onsite converts.

In addition, many SEOs resort to automated tools to help them create second-tier links. This technique could violate Google's Webmaster Guidelines and result in being penalized.

Third-Tier Links

The volume of links at this level is enormous and can even be borderline spammy. They are published on social media platforms, and on user-generated content websites such as Quora. They help with the indexing of tier two links but don't pass any link equity to the resource being promoted. These are usually nofollow links. At this point, marketers are more focused on quantity rather than quality. They make use of tools to post an an enormous number of links on forums, in the comments section of blog posts and articles directories, and other similar places. This is where tiered link building is a gray area that is in violation of Google's webmaster guidelines.

Tiered link-building strategies require an enormous amount of time and effort to succeed. It could take days or even months to get Google to crawl one backlink, and after that it may take weeks or even months to notice a significant SEO impact. Therefore, marketers should be patient and implement a well-thought-out content strategy.

In addition marketers should be cautious about using too many automation tools to achieve this level of linking. They can be in violation of the rules of search engine optimization and could lead to penalties. It is recommended to manually select and publish hyperlinks on relevant donor websites instead of using automated tools such as GSA or RankerX. This will stop search engines from penalizing your campaign with poor quality links.

Fourth-Tier Links

Tiered link building remains a popular technique for increasing the rank of websites. Since Google has made major efforts to eliminate "black-hat" SEO techniques, tiered link building techniques have suffered.

They are considered to be gray-hat SEO techniques and are punished for their deliberate use. Tiered links are backlinks created on different levels of a pyramid. These backlinks are used to increase a resource's rank in search results. This way, the promoted page will be more prominent than its competitors and draw more organic traffic.

This is a lower-quality tier of backlinks and is typically nofollow. Additionally, this tier can be comprised of low-quality media profiles, directories and article networks. These links can be made naturally or with strategic automation solutions, but they must remain diversified in terms of the domains, niches, and relevance.

In addition to their low-quality, nofollow character, these backlinks can create problems if they're not diversified enough. Google has a group of hound dogs that are highly trained and constantly look for patterns and techniques in backlink profiles. If they find them, it can lead to sanctions not just for the team responsible for building links, but also for its customers.